2026/27 Autumn and Winter Children's Fleece Apparel Detail Craft Trend Research Report
Chapter One: Market Background and Industry Status Analysis
In recent years, with the continuous improvement of residents' consumption levels in our country and changes in parenting concepts, the children's clothing market has shown explosive growth. According to the latest report from Zhongyan Puhua Research Institute titled 'China's Children’s Clothing Industry Development White Paper', by 2024, China's children’s clothing market size will exceed 420 billion yuan, expected to reach 473.8 billion yuan by 2025, maintaining a high compound annual growth rate of 12.8%. This data not only reflects the enormous potential of the children's clothing market but also reveals a significant increase in contemporary parents' demands for quality children's apparel.
In the functional fabric segment, fleece occupies an important position due to its unique performance advantages. In 2024, China’s functional fabric market reached a scale of 380 billion yuan, with fleece accounting for as much as 18% of winter apparel and outdoor sports core materials—corresponding to a market size of approximately 68.4 billion yuan. Notably, it is predicted that underpinned by a compound annual growth rate of 12%, the fleece market will surpass 135 billion yuan by2030 according to 'Research on Global and Chinese Fleece Industry Market Status from 2025-2030'. This growth trend is closely related to modern families’ increasing demand for children’s outdoor activity gear.
From sales channels perspective, online sales are rapidly rising. Data from China Report Hall shows that online sales share for fleece products reached up to55% in2024and is expectedto rise above65%in2025.This change requires brands during product development processes to pay more attentionto e-commerce platform display effects including visual presentationof detail craftsmanshipand functional text descriptions.
Chapter Two: In-depth Analysis of Core Craft Innovation Trends
2.1 Breakthrough Developments in Material Splicing Technology Material splicing technology is becoming an important breakthrough point in fleece children's wear design.Traditional fleece fabrics possess excellent thermal insulation properties; however they have limitations regarding waterproofingand breathability.By utilizing innovative splicing techniques designers can organically combinefleecewith variousfunctional fabricsachieving comprehensive enhancementof product performance. Currently mainstreamsplicing solutions available include combinations with waterproof nylon fabrics which are particularly suitableforchildren's outdoor sports scenarios ensuring durabilityin easily worn areas like shouldersande elbows whilemaintaining warmth at key parts; combiningwith breathable mesh significantly improves garment breathability effectively addressing heat dissipation issuesduring intense physical activities; blending leather material enhances both abrasion resistancewhile injecting fashion elements into products. Sales datafroman international children’swear brand corroborates this successful trend.The brand launcheda spliced fleeced jacketfor Spring/Summer20125which featuredleather splice designsat cuffs,collars,and hems achieving monthlysales exceeding500000yuanbecomingthe season's best-sellingproduct.Consumer researchindicatedthat72%of purchasersbelievedthesplice designwasbothpracticalandstylishperfectlymeetingtheirdual expectationsforchildren'sapparel. 2.2 Innovative Practicesin Velvet Texture Treatment Velvet texture innovationis crucial characteristic distinguishingfleece children’swearfromadultproducts.By employing special post-processing techniquesdesignerscan create diversevisual effects onvelvet surfacesgreatly enhancingthefunfactoranduniquenessoftheproducts.Currentmainstreamtexture treatment technologieswithin industryinclude embossingprocesses,wrinklingtechniques,and laser engravingmethods. Embossing process involves pressing specific patterns onto velvetunderhigh temperature conditionscreatingthree-dimensionalpatterns suchas starsandanimal footprintsrichinfantile charm.Wrinkling technique employs specializedchemical treatmentsallowingnaturalwrinkledeffectsonthevelvetsurfaceendowing garmentsunique tactile expression.Furthermoreadvancedlaser engravingtechnology enables millimeter-level precision patternsprovidinga broadercreative spacefordesigners.Marketing feedbackdata fully validatescommercialvalueofvelvet textureinnovation.Consumer surveysby pop trendsnetworkshow78%parentsprefer purchasingfleecechildrenswearfeaturingdistinctive velvet textures.Acertainbrandlaunchedembossed velveteen sweatshirton e-commerceplatformsrecordingsalesexceeding3000piecespermonthwith95%satisfactionratewhere86%positivefeedbackfocusedon"beautifulpatterns